Code: 10122
Original vintage London Life magazine dated February 18th 1933, an authentic pre-war British society and picture weekly featuring period advertisements, theatre and fashion interest, and evocative late 1930s London social history.
A wonderful piece of British pre-war ephemera, capturing the glamour and atmosphere of London just prior to the outbreak of the Second World War.
Historically, publications of this type are recognised as part of the visual culture that later influenced John Willie, whose post-war Bizarre magazine drew inspiration from earlier British glamour and society periodicals.
An evocative original issue of London Life published in the final peaceful months before the outbreak of the Second World War.
A highly evocative and visually rich issue of London Life, dated 18 February 1933, capturing the height of early 1930s stage and screen glamour during the pre-Code era.
The striking colour photographic cover features Miss Vi Ray, dressed in elaborate theatrical costume, emblematic of the revue and variety scene of the period. The issue continues in similar fashion throughout, offering a compelling blend of cinema, theatre, fashion, and light society commentary.
Inside, the magazine is particularly strong for photographic content, including a charming staged interior frontispiece from a charity performance titled “Is My Tie Straight?”
Studio portraits and features including Evelyn Knapp and Wynne Gibson. A notable photo article comparing chorus line styles, reflecting evolving stage presentation and costume design. Central photographic pages featuring Fifi D’Orsay, capturing her distinctive screen presence. Further images of Sheilah Terry, alongside a variety of theatrical and film personalities. A fashion feature on contemporary bathing costumes, illustrating early 1930s swimwear trends. Appearances by major Hollywood figures including Carole Lombard, adding strong cross-Atlantic appeal. Additional featured personalities such as Kitty Prince. The rear cover presents a full-page image of Molly Hayward, completing a visually cohesive and highly displayable issue.
A fine example of the period, offering both visual impact and cultural interest, with particular appeal to collectors of early Hollywood, theatre ephemera, and pre-war illustrated magazines.
CONDITION REPORT
Good original condition overall, presenting well for display.
There is noticeable age-related toning to the paper stock, most evident to the covers and margins, as expected for a publication of this period. The covers show light handling wear, including minor edge wear and gentle creasing.
The staples show oxidation (rusting), with associated light staining at the centrefold, but the binding remains secure and all pages are present.
Internally, the pages remain clean and complete, with only light, even age-related discolouration and no significant loss.
A well-preserved and highly presentable pre-war example, with honest signs of age consistent with its use and survival.
